Now and Next: How Zscaler is Transforming to Fuel Channel Success

Looking back at 2023, it was impossible to escape the constant buzz surrounding cybersecurity incidents in the market. But amid the chaos, one thing became clear: the cybersecurity market was booming and the role of leaders and partners in ensuring customer safety was crucial. The same still rings true in 2024. As the cyber security market continues to evolve, Zscaler is proud to be at the forefront of innovation, and now, we’ve put the programs in place to allow our partners thrive in this digital era alongside us. Both for what’s now… and what’s next. 

As we step into the second half of Zscaler’s fiscal year, we’re proud to showcase to partners the army of new opportunities we’ve designed to grow their business, maximize earnings, and elevate their skills. This includes a revamped incentive structure and new selling motions that empower partners with more collaborative selling opportunities throughout the sales cycle to deliver the greatest customer experience in their journey to digital transformation. 

We have transformed our partnering foundation to provide comprehensive support throughout the customer lifecycle. 

You’ve probably heard me say it before, zero trust is a team sport. In the 1H half of the year, we took on both an internal and external transformation to ensure that we have purposeful alignment, process, and engagement with our partners throughout the customer lifecycle. This means, from the earliest stages of our world-class sales process to the final delivery, our partners are integrated every step of the way, embedding their services and support to help our customers transition from legacy appliances to a true zero trust model.

We’re leading the charge with the market-leading platform, and now the most lucrative incentive framework, in the market today. 

With the most comprehensive platform in the market today, Zscaler leads the charge. And now, we have introduced the most lucrative incentive framework to match. Over the past six months, my team and I hit the road to listen to our partners and understand what they truly desire in a partnership. One thing stood out loud and clear: they want to work with vendors who offer the most comprehensive security platform and drive profitability. That's why we have enhanced our incentives framework and channel-led selling motion, offering larger payouts, increased discount advantages, and performance bonuses. We want our partners to earn more and thrive in the cloud security market, establishing themselves as trusted advisors. As the digital landscape continues to evolve, Zscaler remains dedicated to supporting partners in driving customer success and achieving mutual growth.

We’re empowering our partners to thrive in the cloud security market and establish themselves as trusted advisors.

We know that for Zscaler and our partners alike, our number one commitment is driving customer success in the ever-evolving digital era. That’s why Zscaler not only continues to innovate its cloud security offerings to address emerging threats and challenges, but in the first half of our year, we simplified our certifications to help our partners become experts and build practices around zero trust. We also launched targeted enablement around Zscaler-powered customer outcomes to help our partners lead the way as trusted advisors to our customers.

But our journey is far from over. As we enter the second half of our fiscal year, we have more exciting announcements lined up to fuel partner success. We will introduce new offerings and specializations to help partners seamlessly integrate Zscaler into their practices. We will optimize our collaborative partnering approach and launch industry-leading tools to make Zscaler the easiest to do business with in the industry. We’ll also continue to be in the field with you each and every day, to make sure our valued partners have the support to deliver transformational outcomes to our customers.

We have achieved a lot in the first half of the year with your feedback and support throughout this transformative journey. We are fully dedicated to supporting our partners in reaching their maximum potential with Zscaler, both with what’s now and what’s next. Together, we are changing the channel and revolutionizing the cybersecurity market.