Secure the Use of Generative AI

Gain visibility and control over your users’ interactions with generative AI to help avoid data loss.

zscaler-securing-the-usage-of-generative-ai

Keep your data safe and users productive

Create and enforce policies around the generative AI tools your users can access and how they can interact, directly or via browser isolation, to protect your sensitive data.

icon brain ai power
Spark productivity and creativity

Accelerate your growth and differentiation with responsible use of AI, confident that every prompt or query is secure.

icon cloud lock unlocked
Let data drive your business—not breaches

Keep your sensitive data safe from breaches, and avoid regulatory issues and fines, with granular policy enforcement.

Revolutionize your data security with Advanced Data Protection.

Watch our exclusive demo on CIO.com to see how we’re leading the way with GenAI and DSPM.

The Problem

GenAI use puts your data at risk

Generative AI tools can foster innovation, save time, and more—but they also drive up the risk of data loss. Many large language models (LLMs), such as ChatGPT, use content from prompts and queries as training data. When users share sensitive data with these models, even by accident, they're fueling an emerging channel for data exfiltration.

 

Today, about 19% of AI/ML transactions are blocked, reflecting concerns about data security. However, blocking GenAI also eliminates its benefits. Enterprises need a way to enable use of GenAI without increasing risk.

gen-ai-tools-put-your-data-at-risk
Threatlabz report

Enterprise AI traffic surged almost 600% worldwide in just nine months

See what else we uncovered in our analysis of more than 18 billion AI and ML transactions.

Solution Overview

Unlock safe AI productivity

Prevent data loss while unleashing new creative workflows across your users with Zscaler Generative AI Security. Get complete control over all aspects of GenAI use—from prompts to which apps are allowed—so you can safely spark creativity and productivity.

 

With robust dashboards, prompt-level visibility, and powerful data loss controls, it’s the protection you’ve been looking for to realize all the benefits of generative AI for your operations.

a-diagram-shwoing-zscaler-generative-ai-security
Secure Microsoft Copilot
How we secure Copilot data

Boost Microsoft 365 security with continuous monitoring, misconfiguration resolution, and supply chain risk management.

 

Protect sensitive data in Microsoft 365 against unauthorized exposure and sharing. Our end user behavior analytics (EUBA) solution proactively detects and rectifies anomalies from users and third-party apps.

 

map data and prompts
Map data and prompts

Find and map OneDrive data with full visibility of user prompts.

Secure Copilot discovery
Secure Copilot discovery

Revoke excessive permissions and use inline DLP to block data.

fix copilot misconfigurations
Fix Copilot misconfigurations

Find and close issues that enable oversharing.

Benefits

Gain AI visibility and granular control

icon browser dashboard magnifying glass
See input prompts

Get a better understanding of GenAI use by seeing all input prompts users send to apps.

icon cogs
Control AI interactions

Stop data loss by disabling cut, paste, and download actions via a secure isolated browser.

icon cloud lock locked
Block sensitive data

Secure sensitive data from GenAI apps by enforcing DLP blocking across GenAI interactions.

Solution Details

Master AI visibility

See which AI apps are in use across your users, departments, and organization with interactive dashboards. Get in-depth visibility into application trends and which data is most at risk.

solution details master ai visibility

Deliver smarter blocking of input prompts

Make more educated blocking decisions with in-depth input prompt visibility and categorization.
 

  • Deliver AI/ML-based URL filtering across categories of apps
  • Enforce granular DLP controls to prevent sensitive data exfiltration
solution details smarter blocking input-prompts

Secure data through isolation

For even stronger protection, render AI and ML applications in Browser Isolation to allow user prompts while restricting clipboard use for uploads and downloads.

Secure data through isolation
Use Cases

Use AI the way that’s best for your business

Control specific AI apps

Define and enforce which AI tools your users can and cannot access.

Integrate full data security into AI usage

Ensure sensitive data never leaks through an AI prompt or query.

Restrict methods of uploading data to AI tools

Implement granular controls that allow prompts but prevent bulk uploads of important data.

Coach users on best practices

Pair with Zscaler Workflow Automation to coach users on AI usage best practices.

Request a demo

See how Zscaler can help you control the use of generative AI without putting your sensitive data on the line.